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Trump Media to sell instant access to posts that move markets

Trump Media to sell millisecond-speed access to Truth Social posts, potentially including Trump's own market-moving statements.

Tech

Trump Media to sell instant access to posts that move markets

From 1 August, financial traders will be able to buy millisecond-speed access to the most influential posts on Truth Social – including, potentially, those of US President Donald Trump himself. Trump Media & Technology Group, which owns the social media app, is launching a commercial data feed called Truth API that will deliver updates from “the highest-ranking” accounts around the clock.

The move targets Wall Street firms for whom a delay of even seconds can be costly. Until now, banks and traders had to monitor the app manually for market-moving statements. Trump’s posts often cause sudden swings in global markets, especially when he writes about trade and tariffs. The new system will send posts directly to paying institutional clients “in milliseconds”.

Trump Media to sell millisecond-speed access to Truth Social posts, potentially including Trump's own market-moving statements.

Kevin McGurn, the interim boss of Trump Media, said: “Markets already move on Truth Social posts,” and predicted the service would create a steady profit for the loss-making company. Trump Media did not disclose the price. McGurn also warned that some firms have been copying its data without permission for months, and that Trump Media will soon block these methods, forcing firms to buy the official feed instead.

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Trump stands to benefit substantially: his family remains the majority shareholder, so the president would profit directly from selling expedited access to his own public statements. The BBC asked Trump Media whether the president’s posts will be included in the paid feed, but the White House declined to comment.

Mark Spiegel, an investment expert from Stanphyl Capital Management, described the prospect as “unprecedented” if it does include Trump’s posts. He acknowledged that companies trading off the latest headlines would be “at a disadvantage” if they did not pay for quick access, but added: “But to put this in context, remember that Trump’s posts constitute just a tiny fraction of what moves markets.”

Robert Frenchman, a partner at US law firm Dynamis, told Reuters: “It certainly does not seem fair, but yes, a tech platform can tier its distribution of information without violating federal securities laws.” While other social media networks already sell data, the initiative highlights the unique overlap between Trump’s private businesses and his public role – and whether the man whose words can jolt markets has chosen to monetise them, the White House is not saying.

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