Wall Street firms will soon be able to buy high-speed access to Donald Trump’s most influential social media posts from as little as milliseconds after they are published, after Trump Media announced it is launching a paid feed for traders.
The company behind Truth Social said that from 1 August it will deliver instant updates from “the highest-ranking” accounts on the platform, where the US president has the most followers. The service, named Truth API, will run 24 hours a day, seven days a week, and is aimed at financial traders who want to see market-moving news as fast as possible.
“Trump Media will sell instant access to Truth Social posts for Wall Street traders from August 1.”
Trump’s posts on Truth Social have repeatedly caused sudden swings in global markets, especially when he writes about trade and tariffs. For firms, a delay of even seconds can be costly. Until now, banks and traders had to monitor the app manually. The new system will send posts directly to paying institutional clients in “milliseconds”, the company said.
“Markets already move on Truth Social posts,” said Kevin McGurn, the interim boss of Trump Media, adding that the service will create a steady profit for the currently loss-making firm. He warned that some companies have been copying its data without permission, and that Trump Media will soon block those methods, forcing firms to buy the official feed instead.
Trump Media did not say how much it would charge for the service. But the president stands to profit directly: his family remains the majority shareholder in the company, meaning any revenue from the feed flows to him. The White House declined to comment when asked whether Trump’s own posts would be included in the paid feed.
It would be “unprecedented” if the feature did include the president’s posts, said Mark Spiegel, an investment expert from Stanphyl Capital Management. Companies that trade off the latest headlines would be “at a disadvantage” if they did not pay for quick access as they could miss out on posts that could move markets, Spiegel said. “But to put this in context, remember that Trump’s posts constitute just a tiny fraction of what moves markets,” he added.
Robert Frenchman, a partner at US law firm Dynamis, said of the tiered distribution: “It certainly does not seem fair, but yes, a tech platform can tier its distribution of information without violating federal securities laws.” The move highlights the unique overlap between Trump’s private businesses and his public role as president — an overlap that is now being monetised in milliseconds.