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Amazon Prime Day slashes price of Oura smart ring loved by Theo Walcott

Oura Ring 4 drops below £200 on Amazon Prime Day, touted as lowest price yet for the health tracker loved by Theo Walcott

Amazon Prime Day slashes price of Oura smart ring loved by Theo Walcott

The Oura ring 4 costs less than £200 for Amazon Prime Day, the lowest price yet on the high-tech health tracker beloved by football legend Theo Walcott and Hollywood A-listers. The price cut follows the launch of the fifth-generation ring last month, prompting retailers to slash the fourth-generation accessory.

Oura has become one of the most recognisable names in wearable wellness, prized for its sleep tracking capabilities. The ring delivers in-depth data about sleep stages and can even detect changes in body temperature that might signal an oncoming cold. Its smart features include meal and glucose tracking, designed to give users a better understanding of how diets impact overall health, alongside activity and stress tracking.

Oura Ring 4 drops below £200 on Amazon Prime Day, touted as lowest price yet for the health tracker loved by Theo Walcott

Where fitness trackers have previously focused on male-centric metrics, the Oura 4 features women’s health insights through cycle tracking, providing health and training tips depending on where in the user’s menstrual cycle they are. One particularly useful feature is Cycle Insights, which uses temperature deviations to accurately track, predict, and visualise the monthly cycle. It also syncs seamlessly with apps like Natural Cycles, allowing members to transfer overnight temperature trend data into the Natural Cycles app each morning for analysis by the app’s algorithm.

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Oura also now offers insights on cardiovascular age relative to chronological age, to promote health choices that encourage longevity. The black colourway of the Oura ring 4 costs less than £200 until tomorrow, making it a rare chance to buy the device at a discount. ‘Of all the wearable tech I’ve tried this year, the Oura Ring is the one I’ve found most useful — and the only one I’ve continued to wear,’ wrote Saskia Kemsley in The Evening Standard. ‘It tracks my immune function, resilience to stress, and, most importantly, reminds me when it’s time to prioritise sleep.’

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